For TAG BNB, we developed a high-power paid ADS strategy to fit the competing hospitality sector. Our campaign focuses on attracting quality management and promoting direct orders through targeted Google ads and promotion on social media. By refining the audience’s sections, by adapting the compelling advertising creatures and optimizing the keywords, we increased the ADRelevans and the conversion frequencies. We monitored and adjusted continuous monitoring and adjusted top performance campaigns and secure maximum returns. This approach not only increased the visibility on the web of TAG BNB, but also distributed them as a Go-stay option for passengers seeking comfort, convenience and strength.